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Get Your Expert's Edge!

The Expert's Edge: Become The Go To Authority People Turn To Every Time - by Ken Lizotte CMC

Take your business to the next level! A "magic bullet" does exist!

Become THE guru in your field
Learn how to publish articles and even a book!
Become a recognized public speaker
Create a "client community" so you can raise your fees
Use the internet creatively, wisely... effectively!

By becoming a "thought leader" in your target market, your business life will change forever. No more boom-and-bust, no more getting battered by the economy, no more losing out to your competition.

Your "expert's edge" can push your business to the next level and keep you there. As a recognized thoughtleader, you'll blow your competition away, make much more money, keep customers coming back (and sending you new ones)... and have fun!

"Want to be the leader in your field? Read this book. Highlight important passages. Make notes in the margin on how you will apply its many valuable ideas. Read it now. Reread it in 18 months. Keep it on your desk. Refer to it often. You can't be seen as an expert without it." — Sean Gallagher, Chief Value Delivery Officer, MarketCulture Strategies

"'The Expert's Edge' should be required reading on every manager's and executive's book shelf. By practicing what author Ken Lizotte calls 'thoughtleading actions,' your competition will fade away. Take a good look at this book. Then do what it says!"
— Florence Stone, Editorial Director, American Management Association

"Ken, thank you for taking the time to write such a valuable guide. Ralph Waldo Emerson would be proud of you!"
— Dr. Robert W. Sopo, PhD, CHRP, CMC, President/CEO, RWS Group, Inc.

No matter your specialty, level, experience or personal style, The Expert’s Edge can transport you to the enviable status of “go-to authority” that your target market turns to… every time!

Learn more about The Expert's Edge...

To purchase The Expert's Edge, click on the book's cover to visit online booksellers or visit your favorite local book store. To order a special autographed edition of The Expert's Edge for only $30 (includes taxes and special shipping), email us at . While supplies last, we'll throw in a free copy of Ken's earlier book Balancing Work and Family, published by AMACOM, a featured title of the Newberry Book Club. Now you'll have both your work life AND your personal life fully covered! Just say "Send me both books!"